Meet the Founder

Real Conversations. Real Experience. The Founder Behind Cinch.

From building an eight-figure commercial cleaning company to creating software designed for the industry, Edwin Eaton shares the lessons, challenges, and strategies behind his journey. Explore his podcast appearances and hear the real-world experience that helped shape Cinch.

Cinch founder Edwin Eaton and his wife holding the 2025 NCW Tech Alliance Entrepreneur of the Year awardThe Cleaning Consultant logo

20+ Years

Commercial Cleaning Experience

4× Inc. 5000

Recognition for His Cleaning Business

Eight-Figure Company

Built in Commercial Cleaning

Conversations That Help You Build a Better Cleaning Business

Whether you're trying to win more contracts, build a stronger team, or grow your company, find conversations focused on the challenges commercial cleaning business owners face.

Explore Edwin's Podcast Appearances

Real conversations about commercial cleaning, leadership, winning contracts, and building a business that lasts.

Cinch Was Built Around the Work, Not Just the Software.

Running a commercial cleaning company means more than winning a contract. You have to price the work correctly, manage your people, keep customers satisfied, and make sure every account stays profitable. Those are the challenges that influenced the development of Cinch.

Win the Right Contracts

Build bids, organize prospects, and create professional proposals with tools designed around commercial cleaning.

Run Your Operations

Manage scheduling, work orders, inspections, and day-to-day account activity in one platform.

Understand Your Business

Bring customer information, invoicing, and operational workflows together so you can make better business decisions.

Explore Cinch Features

The Experience Behind the Conversations Is Built Into Cinch.

From estimating cleaning bids to managing customers, employees, and daily operations, Cinch was shaped by the real-world challenges of running a commercial cleaning company. See how it can work for yours.

7-day free trial · $89/month · 10 users included · Credit card required. See trial and billing terms.